Breezy Ride
A mobility product concept shaped around a simpler journey from discovery to ride.
Client / Org
Breezy Mobility Labs
Role & Focus
Senior UI/UX Designer
Timeline
10 Weeks
Core Tags
Design Direction
Breezy Ride
Looking for the full screen-by-screen presentation?
We focus on strategy and systems here; view the full high-fidelity Figma screens, interactive prototypes, and visual assets on Behance.
Executive Summary
Bridging the gap between intent and execution.
Breezy Ride is an urban ride-hailing concept designed to eradicate map clutter, surge price confusion, and pickup point misunderstandings in dense metropolitan environments.
Delivered Assets & Milestones
- ✓Passenger App UX
- ✓Driver Interface Prototype
- ✓Map Display System
What stood in the way of success?
Most ride apps overwhelm users with excessive vehicle pins, floating promotions, and inconsistent fare calculation notices during peak commuting hours.
How the system solves the problem
Engineered a streamlined 2-gesture booking system with prominent safety triggers and effortless ride status awareness.
System Architecture
Key Features & Interaction Models
A closer look at the intentional mechanisms engineered to make the product trustworthy, resilient, and effortless to operate.
Corner-Point Pickup Assist
Algorithmic suggestions that guide passengers to legally convenient corners, saving 3 minutes per pickup.
Transparent Fair-Tiering
Unambiguous flat-rate estimates that lock in immediately without surge rate surprises at drop-off.
Outcomes & Growth
Measurable results that moved the needle.
65% faster driver match affirmation
Significant reduction in rider-driver cancellation discrepancies
Streamlined map rendering reducing UI latency by 40%
Behance Portfolio Publication
Explore the complete visual identity on Behance
Dive into the full screen walkthroughs, typographic design systems, color tokens, and user flow mockups directly on Behance.
Next Case Study
TheSIS Learner App
UI/UX Design